Javier Montoro Periodismo y comunicación

Javier Montoro Periodismo y comunicación

Direct marketing advice to communicate more emotional.
To communicate more effectively.

Without emotion there is no action. Because good communication is the communication that generates response. Because if it is important to inform, excite is critical. Because if information generates conclusions, action generates emotion. And it works as well in advertisement as it does in a memory, a web or a statement. Because the best thing of emotion is that it is contagious. Want to check?

Generating ideas. Promote change. Be more effective.

The strongest companies are those who like change. Because they anticipate . Because they surprise their customers. Therefore I like to organize communication laboratories in order to analyze the messages of the company and, together, propose and test new channels, formats and styles to seduce the customer. Would you like to test it?

An example of emotional communication, of how create a message to connect with our target

Notes, reflections and recommendations. Because communicating is sharing. And it's great.

Irán por tu cuenta y en familia
Thu, 06 Jul 2017 09:09:30

Irán es un destino que empiezas a saborear desde su elección. Sabes que los prejuicios y la falta de información chocan con lo que opinan los que han viajado hasta allí, y además por su cuenta: «Es una maravilla. Sobre todo la gente». Pues sí, no hay matices: es una maravilla. El país y los […]

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